Holiday Travel Drinking Advice for Festive Revellers
As the festive season approaches, Brits across the country are gearing up for a month filled with celebrations and social gatherings. With the average person attending at least eight events in December, the holiday spirit is in full swing. However, with the increase in social activities comes a rise in alcohol consumption. New research shows that over half of Brits tend to drink more in December, and almost a third notice the same trend among their friends, family, and colleagues.
Plan Ahead for Safe Travels
To promote responsible drinking and safe travel options during the festive period, Trainline has launched a targeted advertising campaign. The campaign aims to remind the public to plan ahead and book a safe travel option to get home after a night of festivities. With ads running in 14 major cities across the UK, including regions with higher rates of alcohol-related casualties, Trainline is making a concerted effort to reach party-goers and encourage them to make smart choices.
Don’t Risk Drink Driving
During the holiday season, many people find themselves indulging in spontaneous alcoholic beverages at social events. However, even a small amount of alcohol can impair judgement and reaction times, making driving a dangerous choice. Statistics show that around 18% of all road deaths involve drink driving, highlighting the serious consequences of getting behind the wheel under the influence. Opting for public transport, such as trains, can significantly reduce the risk of accidents and keep both drivers and pedestrians safe.
Take Action and Stay Safe
As the ‘Hop on a Train’ campaign kicks off in early December, Trainline and government road safety campaign THINK! are urging revellers to plan their travel in advance and avoid dangerous situations. By booking tickets through Trainline’s app or website, party-goers can ensure a safe journey home and enjoy the festive season responsibly. With the support of officials like Lilian Greenwood MP, Minister for the Future of Roads, the message of making safe choices this holiday season is being amplified to protect the well-being of everyone on the roads.
So, as you prepare for a month filled with merriment and joy, remember to plan ahead, book your travel in advance, and prioritise safety above all else. Let’s make this festive season a time of celebration and cheer, without compromising on the well-being of ourselves and others. Hop on a train, enjoy the ride, and arrive home safely to continue the festivities with loved ones. Cheers to a happy and safe holiday season!